Company Description

At LimeVizio, we're more than just a company - we're a vibrant garden of innovation! As a leading force in the floral e-commerce space, we've grown renowned brands like Blossom Flowers, Sunny Flowers, and Gift on Schedule. Our secret? A startup soul in a corporate world, fueling our journey with boldness and creativity. We're a team that values quick action, fearless ideas, and a human-centered approach. At LimeVizio, every idea is a seed waiting to blossom!

Position:  Digital Marketer Manager at Lime Vizio, Inc.

Company Overview:

Lime Vizio, Inc. is a pioneering enterprise at the forefront of the e-commerce landscape, specializing in Ventures Innovating in Marketplaces, Gifting, and Entertainment. We are looking for a dynamic Digital Marketer to join our team and contribute to our mission of reshaping and energizing the digital marketplace through innovative strategies and cutting-edge approaches.

You will be involved in digital marketing activities around our core businesses such as flower marketplace, gifting b2b platform, entertainment  marketplace, and construction marketplace 

Key Responsibilities:

• Lead projects from conceptualization to the evaluation of key performance indicators.

• Develop and implement a comprehensive digital strategy in alignment with Lime Vizio’s brand and product positioning, collaborating closely with the sales team and CEO.

• Deep knowledge of SEO, Content Marketing, PR, and Growth Hacking 

• Craft and test marketing copy to optimize engagement and conversion.

• Manage and optimize marketing key performance indicators (KPIs) such as Conversion Rate (CR), Cost Per Acquisition (CPA), and Return on Investment (ROI); conduct A/B testing for continuous improvement.

• Oversee media planning and maintain control over key performance metrics.

• Conduct competitor analysis in the digital space and stay abreast of international trends.

• Develop sales funnels and establish end-to-end analytics for comprehensive tracking.

• Maintain basic reporting structures to ensure clear communication of marketing outcomes.

• Engage in market research to understand audience segmentation and develop positioning concepts for various target groups.

• Utilize hypothesis-driven approaches for verification and analysis.

• Manage the client base through CRM implementation, RFM analysis, and strategies for dealing with returns and reactivation.

• Actively participate in growth hacking initiatives, executing innovative ideas and strategies to rapidly scale our business.

Requirements:

• Minimum of 3 years experience in digital marketing, with a proven track record in multichannel campaign planning and analysis.

• In-depth understanding of various marketing channels and their core differences.

• Expertise in key digital metrics such as CTR, CPC, CPM, CPL, and ROI/ROMI, with the ability to make data-driven adjustments.

• Knowledge of B2B marketing on platforms like LinkedIn and Twitter.

• Familiarity with marketing automation logic and some practical experience in the area.

• Strong proficiency in analytics systems, including GA4 and Google Data Studio.

• Creative problem-solving skills and the ability to work effectively at all levels of the conversion funnel.

• Understanding of public relations tools and strategies.

• Experience with SEO tools, preferably Semrush or Ahrefs.

• Familiarity with CRM systems like Hubspot or its equivalents.

What Lime Vizio Offers:

• Fully Remote position in a Virtual Office 

• Competitive salary 

• Bonuses based on performance

• VACATION 

• Opportunity for professional development 

• Inclusive and dynamic work environment